Pfizer plans to give away 70 drugs for free to out-of-work US residents buying cialis online new hampshire
FREE Viagra for the unemployed! Pharmaceutical company Pfizer earned this catchy headline this week with its plans to make 70 products free to US residents who have lost their job.
Anybody who has been taking one of the 70 drugs for at least three months and became unemployed after 1 January this year can apply.
"We all know people who have been laid off recently and have lost their health insurance, making it difficult for them to pay for healthcare," says company executive Jorge Puente.
The decision is not all about patients, however. It also reflects Pfizer's concern for the bottom line: people cut costs when they lose their job, which may involve switching to a competitor's drugs.
Many of the drugs on the list, including painkiller Celebrex, face competition from rival products. A generic version of another Pfizer top-earner, the cholesterol medicine Lipitor, is set to be introduced in 2011.
By giving away some drugs for a limited period, market analysts say Pfizer will keep patients loyal to its brand during hard times. buy cialis online oregon
Thursday, March 19, 2009
Subscribe to:
Posts (Atom)